Physician Relations Manager - Healthcare Sales & Marketing
Company: Centauri Health Solutions
Location: Richmond
Posted on: March 19, 2023
Job Description:
Centauri Health Solutions provides technology and
technology-enabled services to payors and providers across all
healthcare programs, including Medicare, Medicaid, Commercial and
Exchange. In partnership with our clients, we improve the lives and
health outcomes of the members and patients we touch through
compassionate outreach, sophisticated analytics, clinical data
exchange capabilities, and data-driven solutions. Our solutions
directly address complex problems such as uncompensated care within
health systems; appropriate, risk-adjusted revenue for specialized
sub-populations; and improve access to and quality of care
measurement. Headquartered in Scottsdale, Ariz., Centauri Health
Solutions employs 1700 dedicated associates across the country.
Centauri has made the prestigious Inc. 5000 list since 2019, as
well as the 2020 Deloitte Technology Fast 500--- list of the
fastest-growing companies in the U.S. For more information, visit
www.centaurihs.com.
Role Responsibilities:
The Physician Relations Manager develops strategic initiatives to
nurture and grow Centauri's hospital client's outpatient services.
The Physician Relations Manager brings a disciplined and tactical
approach to managing their assigned territory, developing strategic
relationships, and ensuring market share growth.
Please watch the video below from one of our current Physician
Relations Managers: https://www.youtube.com/watch?v=lXAhJGEm47M
Role Responsibilities:
- Manage territory leading relationship development and new
business generation
- Identify and build relationships with referring physicians,
schedulers, and office staff in the primary, secondary, and
tertiary service areas, and surrounding communities
- Design and follow a disciplined call route. Make routine cold
calls on new physician offices.
- Serve as a liaison between the hospital and physician offices
to uncover customer needs, concerns, and appreciation. Work with
hospital physician liaison(s) to coordinate field activity, market
feedback, and follow up tasks
- Manage territory strategically to increase the number of
referrals to the facility and drive imaging and other OP volumes.
Center call activity and emphasis on physicians or physician groups
with significant referral potential
- Routinely monitor and gain information on competition in the
outpatient marketplace. Benchmark services against competition
- Lead multiple marketing initiatives by developing and
implementing marketing strategies and promotional activities
including, but not limited to creating promotional materials,
planning educational and speaker programs, scheduling lunches and
out-of-office time with physicians and office staff, etc.
- Collaborate with the hospital's Marketing team to plan and
execute marketing efforts, focusing on referring physicians in the
hospital's target market
- Identify and research potential areas of growth
- Solicit feedback from referring physicians to understand
strengths and weaknesses of services from customers'
standpoint
- Identify areas for improvement and execute plans to resolve
problems
- Work across departments and with various department personnel
to complete tasks and resolve issues
- Routinely meet with management, radiology director, other
service line Directors, marketing, and radiologists to provide
feedback received from customers and market information
- Report on activity level and outcomes of activities and
initiatives on a regular basis focusing on volume growth and
problem resolution
- Research and stay abreast of news and technological
advancements in the field of medical imaging and other designated
service lines
- Understands and agrees to role-specific information security
access and responsibilities.
- Ensures safety and confidentiality of data and systems by
adhering to the organizations information security policies
- Reads, understands, and agrees to security policies and
complete all annual security and compliance trainingRole
Requirements:
- 3 years sales experience required, preferably in healthcare or
medical device
- Highly effective organizational and administrative skills
- Strong communication skills, both written and verbal
- Proven ability to work efficiently in a fast-paced environment
while managing competing priorities
- Possess existing relationships with physicians/medical offices
in the immediate territory preferred
- Highly motivated and self-directed with the ability to work
independently and collaboratively to effectively solve problems and
drive results
- Strong analytical skills with the ability to think
strategically and continually improve processes
- Bachelor's DegreeWe believe strongly in providing employees a
rewarding work environment in which to grow, excel and achieve
personal as well as professional goals. We offer our employees
competitive compensation and a comprehensive benefits package that
includes generous paid time off, a matching 401(k) program, tuition
reimbursement, annual salary reviews, a comprehensive health plan,
the opportunity to participate in volunteer activities on company
time, and development opportunities.
Centauri currently maintains a policy that requires several
in-person and hybrid office workers to be fully vaccinated. New
employees in the mentioned categories may require proof of
vaccination by their start date. The Company is an equal
opportunity employer and will provide reasonable accommodation to
those unable to be vaccinated where it is not an undue hardship to
the company to do so as provided under federal, state, and local
law.
Keywords: Centauri Health Solutions, Richmond , Physician Relations Manager - Healthcare Sales & Marketing, Healthcare , Richmond, Virginia
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