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Undergraduate Intern - Consumer & Marketplace Insights (CMI)

Company: Altria Client Services
Location: Richmond
Posted on: September 17, 2020

Job Description:

Operating Company

Altria Client Services

Category

University - Marketing/Brand

Position Type

Intern

OVERVIEW

LET S GET STARTED



As a Consumer & Marketplace Insights (CMI) Undergraduate Intern you ll have the chance to help Altria shape the future and deliver winning results in an exciting and dynamic time. During our 12-week, paid summer program, you ll experience on-the-job training, access to mentors, planned social events with other Altria interns and opportunities to grow your leadership skills.



You ll be challenged and empowered to:

* Work on projects relevant to current business opportunities, consulting with members of our team and key stakeholders, with the opportunity to present work to senior management
* Design, execute, and interpret primary and/or secondary research analyses on key
strategic business issues
* Analyze and model marketplace information to drive insights and aid business decision-making
* Gain greater knowledge and understanding of product performance (i.e., share, volume and pricing), wholesale and retail execution, customer segmentation, product distribution strategies, etc.
* Evaluate and optimize consumer engagement programs; analyze performance; and recommend strategies for future enhancement
* Understand different career path options, and how a career with Altria could benefit you



Business areas for project work can include: Consumer Research, Business Analytics, Digital Operations, Statistical Modeling, Event Marketing, Marketing Services, and Customer Care Operations.



THIS ISN T FOR JUST ANYONE BUT IT COULD BE PERFECT FOR YOU

To qualify for the summer intern program, student applicants must be:

* Rising seniors at the time of the internship in good academic standing (minimum 3.0 GPA preferred)
* Currently enrolled in a relevant undergraduate degree program (Marketing, Marketing Research, Statistics, Management, Economics, Data Science/ Analytics or similar field)
* Strong communicators with strategic, analytical and creative thinking skills and demonstrated leadership initiative
* Flexible to respond to changing priorities and deadlines in a fast-paced environment
* Highly-proficient with Microsoft Office



PLEASE NOTE: We do not retain resumes submitted outside of our application process. To qualify for our internships or co-op assignments, you must be eligible to work full time within the United States without sponsorship. Candidates must pass a drug-screen and background check prior to employment. Housing assistance is available for eligible interns.

COMPANY OVERVIEW

Altria Group is a FORTUNE 200 company that leads the premier tobacco companies in the United States. Headquartered in Richmond, Virginia, Altria Group holds diversified positions across tobacco, alcohol, and cannabis. Our tobacco companies include some of the most enduring names in American business: Philip Morris USA, U.S. Smokeless Tobacco Company, John Middleton, and Nat Sherman. We have 35 percent ownership of JUUL Labs, Inc., the nation s leading e-vapor company. And we have an 80% interest in Helix Innovations, which manufactures and markets on!, an oral tobacco-derived nicotine pouch product. We complement our total tobacco business with our ownership of Ste. Michelle Wine Estates and our significant equity investment in Anheuser-Busch InBev, the world's largest brewer. Altria s significant stake in Cronos Group, a leading global cannabinoid company, represents an exciting new global growth opportunity.

At Altria, we recognize that our people are the reason we achieve our business goals. It s only through diverse perspectives and insights that we will be able to take on the important challenges we will face to dramatically transform our business and our industry. The work opportunities and experiences, combined with training, development, and advancement programs, allow our employees to achieve their full potential and deliver superior business results. We have the opportunity to make more progress on harm reduction in the next 10 years than we have in the past 50 years. Join us as we work together to shape a better future for adult tobacco consumers, our employees, and our shareholders. Each Altria company is an equal opportunity employer.

Keywords: Altria Client Services, Richmond , Undergraduate Intern - Consumer & Marketplace Insights (CMI), Other , Richmond, Virginia

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