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SEM Specialist

Company: Solutions Advisors Group
Location: Richmond
Posted on: October 12, 2019

Job Description:

Solutions Advisors, a marketing and advertising agency focused exclusively on the senior living market, and based in Richmond VA, has an immediate opening for a SEM Specialist. We're looking for an individual with 3+ years of agency or client-side experience in B2C digital marketing who is a strong communicator, confident, self-motivated, proactive, works well within a team environment, possesses a can-do attitude and isn't afraid to challenge convention.
If you have a passion for paid search, are self-motivated and loves testing new ideas and making decisions backed by research and data, then you may be the perfect addition to our growing digital marketing team. We're looking for someone with the ability to both drive strategy & follow strategy for the day-to-day execution of numerous marketing campaigns in a fast-paced environment. Our ideal candidate must be driven, analytical and a creative thinker to help grow and scale out-of-the-box campaigns.
About the SEM Specialist Role:ResponsibilitiesExecute, measure, optimize and report on the effectiveness of several client accounts, always keeping ROI in mindProactively search for ways to improve ad account results and get clients the most out of their ad budgetCreate and test landing page and ad copyAdjust campaigns based on keyword analysis, competitive research and other dataCreate monthly reports for multiple clients with detailed insight and recommendations for improvementStay current on industry trends and technology through blogs, articles and case studies
QualificationsAt least 3 years of experience managing paid advertising in a variety of platforms including: Google AdWords, Bing Ads, Facebook, LinkedIn, YouTubeExperience in digital campaign reporting - preferably Google AnalyticsBS or BA in a relevant field, or an equivalent combination of education and experienceExcellent organizational, communication and people skillsThe ability to thrive in a fast-paced environmentGoogle AdWords certification, Google Analytics certification, Facebook Blueprint certification a plus

Keywords: Solutions Advisors Group, Richmond , SEM Specialist, Other , Richmond, Virginia

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