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Sr. SEO Strategist - Tech SEO

Company: CarMax
Location: Richmond
Posted on: November 11, 2019

Job Description:

7041 - CarMax Shockoe - 140 Virginia Street, Richmond, Virginia, 23219

CarMax, the way your career should be! Sr. SEO Tech Strategist
Richmond, VA - Shockoe Office

About this job

CarMax is looking for a Sr. SEO Tech Strategist to join our SEO team, in our quest to once more revolutionize car buying and selling. You will work side-by-side with elite teams of web developers, designers and data analysts, defining and delivering SEO strategies to improve rankings for thousands of keywords. Y our main mission will be to help lead our SEO team on identifying and prioritizing technical SEO opportunities, as optimizing crawling and indexation, internal linking structure, and content uniqueness and quality. You will also contribute with growing and improving our useful, helpful and engaging customer facing content, and with planning and executing large-scale, quick paced SEO testing.

What you will do - Essential Responsibilities

  • Analyze crawling and web log data to identify SEO optimization opportunities
  • Work with web developers on defining executable solutions for SEO optimization opportunities
  • Help to prioritize and schedule technical SEO optimizations execution
  • Lead the documentation, prioritization and execution of quick paced SEO testing
  • Manage and grow a large set of tracked keywords
  • Monitor and track SEO performance to identify new optimization opportunities
  • Join Business Analysts on continuously improving SEO performance tracking and reporting
  • Act as a consultant to Product teams on maximizing positive SEO impact on UX optimizations
    Purpose of the role

    As a Sr. SEO Tech Strategist, you have a critical role within CarMax. You help to define strategy and dictate pace for a key channel of a Fortune 500 company, directly contributing with significant corporate revenue and sales growth. On your backpack you brought a high level of intellectual curiosity and a good amount of SEO experience, especially on the technical side of how large e-commerce websites SEO works. Digging through crawl data, web logs, and performing SEO audits to find technical and programmatic SEO opportunities is more than a style, it is your passion. Knowing you count with full support and resources of a powerful and innovative organization, you recognize you joined a team determined to write a whole new chapter in the SEO industry history and could not be more excited for all that lies ahead.

    Qualifications and Requirements
    • 2 to 3 years of experience at large consumer brands
    • 1 year of proven experience optimizing very large e-commerce websites
    • Minimum of 2 years analyzing e-commerce web logs and crawling data via Botify/DeepCrawl required
    • Very strong analytical ability, read SEO reports to get insights and find new opportunities required
    • Familiarity with SEO tools, e.g., Conductor, Bright Edge, STAT, Search Console, Ahrefs, etc. required
    • Advanced understanding of HTML and JavaScript for SEO required, experience coding a big plus
    • Experience working closely with SEO web developers on executing SEO optimizations required
    • Experience with creation and/or execution of SEO testing required
    • Experience working with Agile methodology a plus
    • Experience working with UX designers, a plus
    • BS in Marketing, Business or Computer Science preferred
    • Experience as a speaker in SEO conferences a big plus
      About CarMax
      CarMax disrupted the auto industry by delivering the honest, transparent and high-integrity experience customers want and deserve. This innovative thinking around the way cars are bought and sold has helped us become the nation's largest retailer of used cars, with over 200 locations nationwide.

      Our amazing team of more than 25,000 associates work together to deliver iconic customer experiences. Along the way, we help every associate grow their career and achieve their best, at work and in their community. We are recognized for our commitment to training and diversity and are one of the FORTUNE 100 Best Companies to Work For .

      CarMax is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.

      Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application .

      If you have technical problems when submitting your application, please contact us by phone (888) ###-#### ext. 3888 or email ...@carmax.com.

Keywords: CarMax, Richmond , Sr. SEO Strategist - Tech SEO, Other , Richmond, Virginia

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