Senior Manager US Marketing, PAVBLU
Company: Amgen
Location: Washington
Posted on: January 10, 2026
|
|
|
Job Description:
Join Amgens Mission of Serving Patients At Amgen, if you feel
like youre part of something bigger, its because you are. Our
shared missionto serve patients living with serious illnessesdrives
all that we do. Since 1980, weve helped pioneer the world of
biotech in our fight against the worlds toughest diseases. With our
focus on four therapeutic areas Oncology, Inflammation, General
Medicine, and Rare Disease we reach millions of patients each year.
As a member of the Amgen team, youll help make a lasting impact on
the lives of patients as we research, manufacture, and deliver
innovative medicines to help people live longer, fuller happier
lives. Our award-winning culture is collaborative, innovative, and
science based. If you have a passion for challenges and the
opportunities that lay within them, youll thrive as part of the
Amgen team. Join us and transform the lives of patients while
transforming your career. Senior Manager US Marketing, PAVBLU What
you will do Lets do this. Lets change the world. As the Senior
Manager of US Marketing for PAVBLU, Amgens biosimilar to Eylea
(aflibercept), you will contribute to both the strategy and
execution of a brand operating in a highly competitive, rapidly
evolving, and promotionally sensitive retina marketplace. PAVBLU
requires a strong commercial presence grounded in deep customer
insight, thoughtful strategy, and impactful engagement, all of
which ultimately supports better care for patients living with
serious retinal diseases. In this role, you will help shape the
brand strategy while serving as the engine behind day-to-day
execution translating insights and strategic direction into
meaningful customer-facing resources, peer-to-peer programs, field
pull-through, and congress engagement. You will also play a central
role in managing MAC review processes, agency coordination, and
cross-functional collaboration to ensure flawless delivery across
PAVBLUs high-volume 2026 tactical slate. Youll partner closely with
cross-functional teams, field leadership, agencies, and retina
experts to advance PAVBLUs priorities and ensure it achieves its
full potential Key Responsibilities Brand Strategy and Execution
Contribute to the development of PAVBLUs brand strategy by
integrating insights, competitive intelligence, and customer needs
into strategic recommendations and prioritization discussions.
Translate strategic direction into clear workplans and coordinate
the execution of multiple initiatives across digital, congress, and
field channels. Develop, update, and refine promotional resources,
including detail aids, digital content, and field resources,
ensuring accuracy, compliance, and strong alignment with brand
strategy. Serve as the day-to-day execution engine for PAVBLU by
converting strategic direction into clear tactical workplans and
coordinating the execution of multiple concurrent initiatives
across digital, congress, and field channels. Support the annual
brand planning process by contributing tactical and strategic
recommendations, integrating cross-functional inputs, and
operationalizing priority initiatives throughout the year,
including pull-through of segmentation-based messaging and updates.
Manage executional workflows for PAVBLUs high-volume 2026 tactical
slate, ensuring disciplined project management, agency
coordination, and on-time delivery across all assigned activities
Monitor KPIs for owned tactics to assess impact and support
data-driven decisions on resource and time allocation. Peer-to-Peer
Activation Build and operationalize the PAVBLU Speaker Bureau,
including speaker identification, contracting, onboarding,
training, deck creation, and content update to help increase
clinical confidence among retina specialists who may be hesitant to
adopt biosimilars Establish the foundation for peer-to-peer
engagements by developing deployment processes, support materials,
and integration of Amgen best practices that enable high-quality
scientific exchange Develop and execute advisory boards with retina
specialists and practice administrators to gather market insights
that inform strategy, messaging evolution, and resource
development. Lead components of congress strategy and execution,
including where necessary, planning and prioritizing congress
presence, booth or footprint logistics, cross-functional alignment,
advertising/promotional opportunities in order to meet customers
where they are Ensure all peer-to-peer and congress initiatives are
compliant, field-ready, and aligned with PAVBLUs objectives. Field
Enablement & Pull-Through Excellence Manage the PAVBLU sampling
program, including monitoring inventory and usage, ensuring
compliant execution, addressing field inquiries, and overseeing the
sampling budget. Develop high-quality field resources, training
materials, and semester meeting content that convert brand strategy
into practical, actionable execution. Partner with the training
team and field leadership to ensure consistent, confident customer
engagement across the field force. Integrate field insights ad hoc
or as part of FIT team meetings into tactical refinement, serving
as an advisor to the field on brand messaging, resources, and
execution needs to ensure materials remain relevant, competitive,
and customer-centered. Cross-Functional Collaboration & MAC Process
Execution Bring strong foundational MAC experience to lead, manage,
and streamline end-to-end promotional review cycles with
excellence. Own submission routing, revision cycles, stakeholder
engagement, and timeline management for promotional materials.
Anticipate MAC feedback needs to streamline cycles, improve
clarity, and ensure compliant, high-quality promotional assets.
Partner effectively with Medical, Access, Legal, Regulatory,
CD&A, and other cross-functional teams to maintain alignment
and support integrated execution across all PAVBLU initiatives.
Operational Management (Budgets, Agencies, Timelines) Manage
day-to-day program budgets for responsible tactics, tracking spend,
optimizing efficiency, and ensuring alignment with brand
priorities. Oversee agency partners and vendors to ensure aligned
priorities, strong execution quality, and timely delivery. Maintain
operational excellence by proactively managing timelines,
workflows, and cross-functional coordination. What we expect of you
We are all different, yet we all use our unique contributions to
serve patients. The strategic professional we seek is a
collaborative partner with these qualifications. Basic
Qualifications: Doctorate degree and 2 years of Marketing and/or
business experience in a role aligned with a Marketing/Sales
commercial organization in the pharma and or biotech industry Or
Masters degree and 4 years of Marketing and/or business experience
in a role aligned with a Marketing/Sales commercial organization in
the pharma and or biotech industry Or Bachelors degree and 6 years
of Marketing and/or business experience in a role aligned with a
Marketing/Sales commercial organization in the pharma and or
biotech industry Or Associates Degree and 10 years of Marketing
and/or business experience in a role aligned with a Marketing/Sales
commercial organization in the pharma and or biotech industry Or
High school diploma / GED and 12 years of Marketing and/or business
experience in a role aligned with a Marketing/Sales commercial
organization in the pharma and or biotech industry Preferred
Qualifications: Strong marketing acumen with experience translating
brand strategy into high-quality HCP-facing promotional tactics,
resources, and field-ready tools. Experience developing and
executing speaker programs, peer-to-peer initiatives, or advisory
boards with familiarity in opinion leader identification and
collaboration. Demonstrated ability to work effectively with
cross-functional partners, including Medical, Access, Legal,
Regulatory, CD&A, and Training, to drive aligned and timely
execution. Strong analytical skills with the ability to interpret
insights, assess performance of owned tactics, and recommend
data-driven refinements. Proven project management capability in a
fast-paced environment with multiple competing priorities.
Excellent verbal and written communication skills, including
clarity in presenting complex information. Experience engaging with
field teams or serving as an advisor on resources, messaging, or
tactical execution; comfort integrating field insights into
tactical refinement. Ability to influence without authority, build
strong relationships within a matrix organization, and drive
alignment across stakeholders. Creative, proactive, and
solutions-oriented problem solver with strong attention to detail
and commitment to flawless execution. Experience working with
creative agencies to develop promotional resources and digital
assets. Passion for serving patients, strong ethical judgment, and
commitment to scientific rigor and operational excellence. Prior
experience in ophthalmology/retina and/or biosimilars preferred but
not required. What you can expect of us As we work to develop
treatments that take care of others, we also work to care for your
professional and personal growth and well-being. From our
competitive benefits to our collaborative culture, well support
your journey every step of the way. The expected annual salary
range for this role in the U.S. (excluding Puerto Rico) is posted.
Actual salary will vary based on several factors including but not
limited to, relevant skills, experience, and qualifications. In
addition to the base salary, Amgen offers a Total Rewards Plan,
based on eligibility, comprising of health and welfare plans for
staff and eligible dependents, financial plans with opportunities
to save towards retirement or other goals, work/life balance, and
career development opportunities that may include: A comprehensive
employee benefits package, including a Retirement and Savings Plan
with generous company contributions, group medical, dental and
vision coverage, life and disability insurance, and flexible
spending accounts A discretionary annual bonus program, or for
field sales representatives, a sales-based incentive plan
Stock-based long-term incentives Award-winning time-off plans
Flexible work models where possible. Refer to the Work Location
Type in the job posting to see if this applies. Apply now and make
a lasting impact with the Amgen team. careers.amgen.com In any
materials you submit, you may redact or remove age-identifying
information such as age, date of birth, or dates of school
attendance or graduation. You will not be penalized for redacting
or removing this information. Application deadline Amgen does not
have an application deadline for this position; we will continue
accepting applications until we receive a sufficient number or
select a candidate for the position. Sponsorship Sponsorship for
this role is not guaranteed. As an organization dedicated to
improving the quality of life for people around the world, Amgen
fosters an inclusive environment of diverse, ethical, committed and
highly accomplished people who respect each other and live the
Amgen values to continue advancing science to serve patients.
Together, we compete in the fight against serious disease. Amgen is
an Equal Opportunity employer and will consider all qualified
applicants for employment without regard to race, color, religion,
sex, sexual orientation, gender identity, national origin,
protected veteran status, disability status, or any other basis
protected by applicable law. We will ensure that individuals with
disabilities are provided reasonable accommodation to participate
in the job application or interview process, to perform essential
job functions, and to receive other benefits and privileges of
employment. Please contact us to request accommodation.
Keywords: Amgen, Richmond , Senior Manager US Marketing, PAVBLU, PR / Public Relations , Washington, Virginia