B2B CMO - Remote

Company: Driven Insights
Location: Richmond
Posted on: May 27, 2023

Job Description:

Fully Remote, Contract Work from Home OpportunityJob Summary: -You are a seasoned B2B CMO (Chief Marketing Officer) with a thriving freelance book of business looking to add a new fractional client. Driven Insights is a progressive, best-in-class outsourced finance & accounting firm with a 100% geographically distributed workforce and clientele. DI has experienced strong and sustained growth by delivering unmatched outsource finance and accounting services. To build upon this trajectory, we seek a highly qualified growth marketer to report directly to our Managing Partner. The right candidate will have proven, quantifiable track record designing and overseeing the execution of a wide ranging marketing mix targeting growth businesses. The primary function of this role is to serve as to take an active role in evolving our marketing strategy and execution. Over time, the CMO will take on increasing level of oversight. Initially expect 5-10 hours week, with needs will flex up and down over time.Meet Our Incredibly Talented and Collaborative Team Here: Job Responsibilities:

• Think strategically alongside executive/marketing team while providing tactical guidance to execute ideas
• Help guide and evolve marketing initiatives from design through successful execution. Initiatives shall initially include - but not be limited to - the following areas:
  • Email campaigns
  • Social media -
  • Digital and in-person events
  • Website refinement
  • Content development
  • Serve as a marketing subject matter expert, handling inquiries and developing action plans to address them, and assisting with the preparation and dissemination of communications
  • Assume other responsibilities that arise over time, as requiredRequired Skills and Abilities:
    • Entrepreneurial mindset, capable of maintaining a professional, positive, solutions-focused attitude
    • Must be highly tech savvy, creative, and thrive in a fast paced, growing, deadline driven environment
    • Must be proactive in anticipating firm needs and consistently demonstrate a strong sense of urgency
    • Independently exercise good judgment, discretion and sound reasoning in making important decisions
    • Strong level of proficiency in the Microsoft Office Suite, Google Cloud Suite, HubSpot and other marketing tools
    • Demonstrable track record of successfully developing and executing marketing initiatives and leveraging data to rapidly iterate -
    • Network of proven experts (eg: copy writers, graphical designers, SEO expertise) with whom you've successfully worked and can tap to complement existing team and your expertise as needed
    • Proficiency in managing multiple projects effectively, with a focus on outcomes, consistent accuracy & timeliness
    • Ability to operate with high degree with autonomy with proven problem-solving skills
    • Ability to switch gears and frequently reprioritize
    • Must demonstrate excellent interpersonal skills and a strong customer service acumen
    • Sound written and verbal communication skillsEducation and Experience:
      • Bachelor's Degree
      • Minimum 5+ years of experience leading wide range of marketing initiatives in B2B setting -NO RECRUITERS: CANDIDATES ONLY, NO RECRUITER OR STAFFING FIRM OUTREACH.MUST LIVE IN THE U.S.A.Powered by JazzHR

Keywords: Driven Insights, Richmond , B2B CMO - Remote, Sales , Richmond, Virginia